December 4: Minflation: It’s not the flex you think it is.
“I own matching socks.”
That was the start of a real dating profile I saw recently.
True story.
I’ve also seen “I shower every day,” and my personal favorite, “I can fold fitted sheets.”
We are living in the golden age of minflation.
That’s the art of taking basic, mundane adulting tasks and treating them like you’ve just completed a Navy SEAL mission.
And listen—I get it. The bar is so low in dating these days, you could trip over it and land in a situationship.
But here's the problem: Some men actually think these “skills” make them catch-of-the-day material.
Like, oh, you’re emotionally available and you pay your own bills?
You must be a unicorn.
Recently, a man had the nerve to post on Facebook:
“Women don’t appreciate emotionally available, responsible, clean, and present men.”
Sir. Sir! That is called being a functioning adult.
Not a superhero. Not a saint. Just…a baseline human.
I even ran a little attraction survey, 92 people responded.
I asked, “What’s something that instantly made someone more attractive to you—not related to money or looks?”
Nobody said “he flosses” or“she owns a vacuum.”
They said stuff like:
Active listening skills.
Willingness to be vulnerable.
A weird, niche passion.
Self-awareness.
Treats wait staff kindly.
Actually interested in me as a person.
You know what those things have in common?
They require presence. Depth. Courage. Not just a deodorant stick and a chore chart.
Here’s the kicker though:
Most people are so busy trying to prove they’re “not a jerk” that they forget to show us what makes them irresistible.
They hide the quirks, tone down their weird, and mute the nerdy passion for 12th-century falconry or the art of foam in cappuccinos.
(Okay maybe that last one was just a client of mine, but still.)
Instead of showing up boldly…they perform the bare minimum and hope it gets applause.
Here’s a thought: maybe don’t do that.
And if you’re not sure how to stop performing and start connecting?
That’s where I come in.
Book a free 15-minute Big Ask consultation.
We’ll figure out what you’ve been hiding—and why that’s actually your unfair advantage.
https://my.curiouser.life/15-minutes-big-ask
I’ll be here with my made-up words and real talk.
Rev Heather, aka Nookie, LUQ
https://my.curiouser.life
+1-855-712-5433 (toll-free)
P.S. Have you ever seen minflation in the wild? Or been guilty of it yourself? (No shame. We’ve all been there.)
Hit reply and tell me the wildest “achievement” you’ve ever seen on a dating profile or “humblebrag” post.